Guest Column: When renting space is preferred over buying
March 27/April 3, 2017: Volume 31, Issue 21 By Vinnie Virga (Second of two parts) In my previous column, “Upgrading your store’s location,” I discussed the advantages—and timing—of upgrading a retail...
View ArticleGuest column: Lack of action is the No. 1 impediment to success
April 24/May 1, 2017: Volume 31, Issue 23 By Vinnie Virga If you were able to ask Tony Robbins, Zig Ziglar, Jim Rohn or any other world-class personal performance speaker to identify the greatest...
View ArticleGuest column: Bridging the gap
June 5/12, 2017: Volume 31, Issue 26 By Laurie Baatz One of the most common issues plaguing the installation of flooring today is moisture in concrete. Yet, the chronic headache has not helped to...
View ArticleGuest column: Flooring plays critical role in today’s training facilities
June 5/12, 2017: Volume 31, Issue 26 By Garnet Sofillas Today’s health clubs look drastically different from the traditional gym of 30 years ago. In the 1980s through the early 2000s, mainstream...
View ArticleGuest column: The golden rule of software implementation
August 28/September 4: Volume 32, Issue 6 By Wes Dillingham (First of two parts) One of the biggest mistakes companies make when buying and implementing software is not approaching it as change...
View ArticleGuest column: Retailers, are you ready to service the shopper of the future?
November 6/13, 2017: Volume 32, Issue 11 By Wes Dillingham I recently learned about a company called Enjoy, a 100% online reseller of consumer electronic products such as Apple TV, GoPro, etc. I know...
View ArticleGuest column: Is millennial marketing overrated today?
January 8/15, 2018: Volume 33, Issue 15 By Matt Beaudreau The big question on the minds of many businesses today, whether you’re selling laminate flooring or Lamborghinis, is how do we reach this...
View ArticleGuest column: Managing a workforce across generations
January 22/29, 2018: Volume 33, Issue 6 By Matt Beaudreau Many businesses today—including the flooring industry—have as many as five generations working together. That’s a phenomenon unprecedented in...
View ArticleGuest column: Why going ‘mobile’ in your flooring business makes sense
March 5/12, 2018: Volume 33, Issue 19 By Kurt Wilson With the explosion of mobile devices in the last few years, many new software programs and apps have come on the market that are designed to be...
View ArticleGuest column: A comprehensive guide to managing your leads
October 15/22, 2018: Volume 34, Issue 9 By Jason Goldberg What is more important to your business—lead generation or lead management? The answer: They are both equally important and, when used...
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